Coach Fireside Chat
Behind the Scenes of Real Coaching Wins, Fails, and Lessons
Each episode, I sit down with an experienced coach for a raw, unfiltered conversation about their journey, expertise, and honest insights into the coaching industry.
Whether you're an aspiring coach looking to grow and scale, or someone searching for the right coach to support your personal or professional transformation - this podcast is for you.
No BS. Just real stories, real lessons, and real impact from coaches who are out there making a difference.
CONNECT WITH ME
Homepage: https://karlsandland.com
Podcast: https://www.coachfireside.chat
Coach Fireside Chat
The Real Reason You Can’t Keep Selling — and What to Do About It with Johanne Stimson
Coach Fireside Chat Podcast - EP 9.
The Real Reason You Can’t Keep Selling — and What to Do About It with Johanne Stimson
In this episode of Coach Fireside Chat, host Karl Sandland dives deep into the world of sales with guest Johanne Stimson, 'The Salesologist'.
With over 40 years of experience in the sales industry, Johanne offers valuable insights into why sales can sometimes feel inconsistent and messy, even when securing clients. She emphasises the importance of emotional detachment from sales outcomes, consistent follow-up, and the distinction between building a business for oneself…or for sale.
The episode is packed with actionable advice for solopreneurs and business owners on how to create a sustainable and repeatable sales system, personalised coaching tips, and the critical role of self-awareness in sales success.
Key Topics/Chapters
00:00 Introduction
01:12 Meet Johanne Stimson, The Salesologist
03:12 Understanding Sales Chaos and Inconsistency
04:59 The Emotional Challenges of Sales
06:37 The Importance of Consistency and Process
08:11 Building Relationships and Emotional Detachment
10:45 The Role of Authenticity in Sales
14:02 Sales Mentorship and Support
21:59 Introduction to Sales School
22:44 The Role of a Fractional Sales Director
23:57 The Importance of Personalised Business Advice
24:41 Embracing Your Unique Business Identity
28:22 The Power of Pivoting in Business
30:49 Making Brave Business Decisions
32:09 Setting Clear Success Metrics
33:54 Building a Business for Sale vs. Personal Fulfilment
35:47 The Value of Expert Guidance
39:38 Conclusion and Final Thoughts
Want to connect with Guest Johanne Stimson?
Facebook: https://www.facebook.com/johanne.stimson
LinkedIn: https://www.linkedin.com/in/johannestimson-gotojo
Instagram: https://www.instagram.com/johannestimson
Website: https://gotojo.co.uk
Membership: https://johanne-stimson.mykajabi.com/sales-only-membership-1
ABOUT ME
Hey, I'm Karl Sandland – AI & Automation Strategist.
Founder of BrighCX LTD, Mentor, ACXS-Certified Customer Experience Specialist, #1 Bestselling Author, Podcast Host, and Business Growth Community Leader. Named one of the Top 20 CX Professionals by Customer Experience Magazine (2022), with over 25 years in Senior IT and customer experience roles - and the visionary behind AGENTLY AI.
AGENTLY AI - For Coaches & Consultants
https://bestsystemforcoaches.com
Simplify everything – combine your funnels, automations, marketing, courses, community, scheduling, and payments into one powerful, low-cost platform.
AGENTLY AI - For High-Volume Service-Based Businesses
Turn missed calls & DMs into bookings, automatically. Your AI assistant handles calls, messages, and chats — booking straight into your calendar 24/7.
CONNECT WITH ME
Homepage: https://karlsandland.com
Podcast: https://www.coachfireside.chat
Facebook: https://facebook.com/karl.sandland.strategist
LinkedIn: https://www.linkedin.com/in/karlsandland